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Social Media Crucial to Presidential Campaigns

Earlier this month, President Barack Obama formally announced his re-election campaign in an online video. Former Massachusetts Republican Gov. Mitt Romney also announced his presidential bid April 11...

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Yahoo! Buzz is No More

“Yahoo! Buzz will be discontinued as of April 21, 2011. As of this date, you will be unable to access the Yahoo! Buzz site. This was a hard decision. However this will help us focus on our core...

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Social Media Scores for Major League Soccer

Social media’s impact on the way businesses communicate with fans and customers is a phenomenon now extended to sport and the business it generates. More and more people are interacting on sites like...

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Six SEO Secrets Small Businesses Should Know

Most businesses today report that Search Engine Optimisation is a very important part of their marketing strategy. A staggering 94% small businesses say SEO is “important or very important” to their...

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Facebook.com Accounts for Nearly 1 in 3 Online Ads in U.S.

Social networking website Facebook has displayed almost a third of all Internet ad impressions served in U.S. during the first three months of 2011, according to data from comScore. Facebook accounted...

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Google+ Growth is short Lived

Search engine Google has lost over 60% of its active users on the social network Google+ according to a new study by Chitika Insights. Google+ was originally offered by invite only, thus generating...

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Growing Use of Newer Media Platforms by Marketers Since 2007

A study by the Association of National Advertisers finds marketers’ use of newer media platforms to engage with customers has reached extremely high levels over the past four years. 96% of marketers...

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